top of page
Would you like to be featured?
We’re seeking visionary business leaders for upcoming episodes of “Got Rizz?”, our video podcast series hosted by our CMO, Dana Light.


How Family Offices Can Be More Intentional About Marketing
For many family offices, marketing can feel like the wrong word. The goal is rarely to be louder. It is to be more intentional about what the office communicates, where it shows up, and how it builds trust over time. In a market defined by privacy, reputation, and long-term relationships, visibility only matters when it leads to better conversations and more relevant opportunities. Controlling the Narrative Controlling the narrative starts with specificity. A family office sh
dlight0
Mar 302 min read


Rethinking Competition in CRE
I grew up playing competitive tennis, and my instinct has always been to think of competitors as threats. If someone is on the other side...
dlight0
Aug 28, 20252 min read


A Conversation with James Bohan, Founder of Stonehan
Episode two of the RIZZ Podcast features a conversation with James Bohan, CPA and founder of Stonehan , We discussed marketing, the power...
dlight0
Jul 9, 20253 min read


Book Review: Courageous Marketing by Udi Ledergor
I met Udi Ledergor at Canva Create on April 10th at Hollywood Park in Los Angeles. Udi spoke on a panel and generously handed out his...
dlight0
May 21, 20252 min read


A Conversation with Brad Hargreaves, Founder of Thesis Driven
I am excited to announce our first episode of the RIZZ Podcast, I sat down with Brad Hargreaves, founder of Thesis Driven and a...
dlight0
Apr 16, 20252 min read


The Truth Behind ‘Rizz’ in Commercial Real Estate (& How to Develop It)
In today's fast-paced world of commercial real estate, being competent isn't always enough to stand out. Rizz, short for ‘charisma’ and...
Dana Light
Oct 11, 20243 min read


GOT RIZZ?
Welcome to the official blog of RIZZ, a fractional marketing company specializing in business development for the commercial real estate...
Dana Light
Aug 14, 20242 min read
bottom of page
